Written by:
Tom Selman,
Lead Director
The Problem
At Elim Housing, the complexity of hiring at a senior level increased. It was never just about qualifications; the organisation needed individuals who could reflect its values and integrate seamlessly into its culture from day one. According to the Chief Executive, Panoramic Associates was selected with confidence:
“We knew Panoramic would tailor their approach, not just to the job itself, but to the ethos and direction of the organisation.”
With senior roles reporting directly into the C-suite, any misalignment in skills, behaviours or mindset was not an option.
Leadership, too, can often be a solitary space. As the CEO navigated competing priorities and evolving team dynamics, having a trusted external sounding board, one with deep sector insight and a clear understanding of Elim Housing’s operating context, proved invaluable.
Hear from Paul Smith, CEO at Elim Housing:

The Solution
Panoramic Associates approached the partnership with more than a recruitment mindset. The team took time to understand the shape and rhythm of the organisation, asking the right questions and building a picture that extended far beyond the job description.
This approach created open dialogue and mutual trust, enabling Panoramic Associates to challenge assumptions and bring constructive insight, backed by real-time market intelligence.

The Result
The impact of the partnership is evident. With Panoramic Associates’ support, Elim Housing has appointed senior leaders who not only deliver on their roles, but also actively enhance the organisation’s culture and long-term ambitions. The alignment achieved through the recruitment process has led to stronger teams, smoother transitions, and greater confidence across the leadership landscape.
Why Panoramic Associates?
For organisations where culture and performance carry equal weight, Panoramic Associates offers something rare: strategic recruitment built on deep understanding and genuine partnership. Their role extends far beyond that of a provider, they advise, support, and challenge when needed.
Elim Housing would not hesitate to recommend Panoramic to any organisation looking to move beyond transactional hiring and invest in a relationship that adds lasting value.
